The state of New Mexico’s “icountNM” outreach campaign to support a complete count of New Mexico residents for the 2020 Census. I was responsible for creating and maintaining a consistent brand identity while designing a variety of original and unique print, digital and web based assets for paid and earned media as well as educational and promotional material for all of New Mexico’s 22 counties, non-profit and state agencies complete count committees.
Skills / Photoshop, Illustrator, Indesign, Canva.
Digital / Pandora campaign
Digital / Digital Banner Ad campaign / Animated GIF
Digital / Digital Banner Ad campaign / Animated GIF
Print / Newspaper Ads / Billboards / Reports and Documents
Print / Billboards / Statewide campaign
Digital / E-newsletters / Built in Mail Chimp
Print / Reports and Documents